Agency life – 3rd quarter 2013

Wine tasting cruise “Dézaley n’Jazz” – Full PR support for high end Diageo brands in Switzerland – Silk & Cashmere store opening in Geneva

From July to September 2013, our agency has :

• organised the “Dézaley n’Jazz” event, a wine tasting cruise over the Leman Lake, in collaboration with Paolo Basso, Best Sommelier in the World;

Paolo Basso, Best Sommelier in the World, introduced and tasted local wines that newly got the “Dézaley” AOC label with more than 60 journalists on board of the “Lavaux” boat.

• provided full PR strategic advice and operational support for Diageo’s premium brands in Switzerland such as rum Ron Zacapa, Talisker, Singleton, Baileys and Grand Marnier;

• supported Silk & Cashmere during the opening of their first Geneva store and leveraged a full PR support around this event.

During the same period, we also provided various communication services (consulting, project management, writing, etc.) to :

ACTA Notaires – Association vaudoise d’établissements médico-sociaux (AVDEMS) – Centre Patronal – Etablissements hospitaliers du Nord vaudois (EHNV) – Swiss Bar Association- Fédération vaudoise des entrepreneurs (FVE) – Fondation Silo – Fondation Insieme – Mobilemed – MobilM –  SIEMENS Suisse – Société vaudoise de médecine (SVM) – TinyNode.