Public Affairs
COMMUNICATING WITH DECISION-MAKERS AND THE PUBLIC AT THE LOCAL, CANTONAL AND REGIONAL LEVELS
With a political system that combines federalism and direct democracy, it is important in Switzerland to know how to communicate and engage in dialogue with authorities and interest groups at the local, cantonal and national levels, as well as directly with citizens. We advise and support public authorities, semi-public bodies, interest groups, organizations and private companies in their various communication challenges and projects in French-speaking Switzerland.
Services
Research, analysis & consulting
- Strategic monitoring (authorities, interest groups, media, and social networks)
- Quantitative and qualitative research (population, decision-makers, opinion leaders)
- Situation analysis, strategic recommendations, and action plans
Public/political campaigns
- Design and management of public information, awareness, or prevention campaigns
- Design and management of municipal, cantonal or federal voting campaigns (initiatives and referendums)
Informative, consultative and participatory approaches
- Development and implementation of communication programs “for and with the population” at all stages of a project’s development (design, planning, implementation)
Support to authorities in providing information to the population
- Design and production of all supporting or explanatory materials (legislative program/review, voting brochures, information sessions)
Main areas of expertise: Health and social affairs, land use planning, construction and housing, energy and transportation, institutional relations.
