{"id":987,"date":"2015-03-31T15:39:26","date_gmt":"2015-03-31T14:39:26","guid":{"rendered":"http:\/\/ftc.wngtest.ch\/en\/vie-dagence-1er-trimestre-2015\/"},"modified":"2021-02-11T15:25:41","modified_gmt":"2021-02-11T14:25:41","slug":"vie-dagence-1er-trimestre-2015","status":"publish","type":"post","link":"https:\/\/www.ftc.ch\/en\/vie-dagence-1er-trimestre-2015\/","title":{"rendered":"Agency life &#8211; 1st quarter 2015"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Communication on the cessation of analog TV for upc cablecom \u2013 \u201cLes Experts Maison\u201d campaign \u2013 2014 Activity reports for the FVE and the Centre Patronal \u2013 Launch of Coca-Cola Life in Switzerland \u2013 Crisis communication \u2013 Accuray International event at CHUV.<\/h2>\n\n\n\n<p>From January to March 2015, our agency has :<\/p>\n\n\n\n<ul><li>supported<a rel=\"noreferrer noopener\" href=\"http:\/\/www.upc-cablecom.ch\/fr\/\" target=\"_blank\"> upc cablecom<\/a>,&nbsp;the leading combined provider of TV in Switzerland, in&nbsp;announcing the cessation of analog TV broadcasting&nbsp;in the French-speaking part of the country. This action involved notably the organization of a day of meetings with the media in Fribourg, Lausanne and Neuch\u00e2tel, as well as the conception and the realization of a <a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=FYxgUYyjMIk\" target=\"_blank\">&nbsp;TV informercial<\/a>&nbsp;that is broadcasted on the main regional TV channels;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/www.youtube.com\/watch?v=FYxgUYyjMIk\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"509\" height=\"300\" src=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-upc-cablecom.jpg\" alt=\"\" class=\"wp-image-5615\" srcset=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-upc-cablecom.jpg 509w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-upc-cablecom-300x177.jpg 300w\" sizes=\"(max-width: 509px) 100vw, 509px\" \/><\/a><\/figure><\/div>\n\n\n\n<ul><li>designed and coordinated the<a rel=\"noreferrer noopener\" href=\"http:\/\/www.experts-maison.ch\/\" target=\"_blank\">&nbsp;experts maison<\/a>&nbsp;campaign, created in order to value construction work in the region. This operation took place over several months, with notably the broadcasting of a 10 episodes TV show on the local channel La T\u00e9l\u00e9. This campaign was created as a common project between the F\u00e9d\u00e9ration Vaudoise des Entrepreneurs, the main professional association for the building industry in the Canton of Vaud, and some other construction work&nbsp;associations.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"http:\/\/www.experts-maison.ch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2016\/11\/Affiche-expertsmaison.jpg\" alt=\"Experts maison\" class=\"wp-image-245\" width=\"422\" height=\"591\" srcset=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2016\/11\/Affiche-expertsmaison.jpg 844w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2016\/11\/Affiche-expertsmaison-214x300.jpg 214w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2016\/11\/Affiche-expertsmaison-732x1024.jpg 732w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2016\/11\/Affiche-expertsmaison-768x1075.jpg 768w\" sizes=\"(max-width: 422px) 100vw, 422px\" \/><\/a><\/figure><\/div>\n\n\n\n<ul><li>successfully managed the realisation and the on-time delivery of the annual reports of the<a rel=\"noreferrer noopener\" href=\"http:\/\/www.centrepatronal.ch\/\" target=\"_blank\"> Centre Patronal<\/a>, the Lausanne-based private organisation that advises and assists companies and professionals, and of the&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.fve.ch\/accueil\/\" target=\"_blank\">F\u00e9d\u00e9ration Vaudoise des Entrepreneurs<\/a>;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"http:\/\/www.fve.ch\/fileadmin\/documents\/fve.ch\/pdf\/Direction\/AG\/FVE_RA-2014_WEB.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-FVE.jpg\" alt=\"\" class=\"wp-image-5618\" width=\"425\" srcset=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-FVE.jpg 470w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-FVE-300x191.jpg 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"http:\/\/www.centrepatronal.ch\/docs\/pages\/fpv\/rapports\/fpv_rapport_2014.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"425\" height=\"300\" src=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-CP2015.jpg\" alt=\"\" class=\"wp-image-5620\" srcset=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-CP2015.jpg 425w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Rapport-annuel-CP2015-300x212.jpg 300w\" sizes=\"(max-width: 425px) 100vw, 425px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.facebook.com\/media\/set\/?set=a.892938940751140.107374\" target=\"_blank\" rel=\"noreferrer noopener\">Production of the photos<\/a><\/p>\n\n\n\n<ul><li>supported a&nbsp;Zurich-based partner&nbsp;agency<a rel=\"noreferrer noopener\" href=\"http:\/\/oppenheim-partner.ch\/en\" target=\"_blank\"> Oppenheim&amp;Partner<\/a> for the media launch of Coca-Cola Life in the French-speaking part of Switzerland;<\/li><\/ul>\n\n\n\n<ul><li>advised and supported several clients in the field of<a href=\"https:\/\/www.ftc.ch\/en\/competences\/communication-de-crise\/\"> crisis communication<\/a> (media or\/and HR issues, restructuration);<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.ftc.ch\/en\/competences\/communication-de-crise\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-crise.png\" alt=\"\" class=\"wp-image-5622\" width=\"100\" height=\"100\" srcset=\"https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-crise.png 200w, https:\/\/www.ftc.ch\/wp-content\/uploads\/2015\/03\/Communication-crise-150x150.png 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/><\/a><\/figure><\/div>\n\n\n\n<ul><li>organised an event for<a rel=\"noreferrer noopener\" href=\"http:\/\/www.accuray.com\/\" target=\"_blank\"> Accuray International<\/a> at the Cantonal University Hospital CHUV in order to present the new CyberKnife system to main stakeholders and key opinion leaders;<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>During the same period, we also provided various communication services (consulting, project management, writing) for the following clients :<\/p>\n\n\n\n<p>Accuray International &#8211; Association vaudoise d&#8217;\u00e9tablissements m\u00e9dico-sociaux (AVDEMS) &#8211; Association Vaudoise d&#8217;Aide et de Soins \u00e0 Domicile (AVASAD) &#8211;&nbsp;Association Vaudoise du Diab\u00e8te (AVD) &nbsp;&#8211; Centre patronal &#8211; The Coca-Cola Compagny Switzerland &#8211;&nbsp;D\u00e9partement des institutions et de la s\u00e9curit\u00e9 de l\u2019Etat de Vaud (DIS) &#8211; Diageo Suisse \u2013 Eden Europe &#8211;&nbsp;Etablissements hospitaliers Nord Vaudois (eHnv) &#8211; F\u00e9d\u00e9ration des H\u00f4pitaux Vaudois (FHV) &#8211;&nbsp;F\u00e9d\u00e9ration Vaudoise des Entrepreneurs (FVE) \u2013 Ligues de la sant\u00e9 \u2013&nbsp;Pro Senectute Vaud&nbsp;&#8211; Siemens &#8211; Switel&nbsp;&#8211; Transitec &#8211; upc cablecom.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Communication on the cessation of analog TV for upc cablecom \u2013 \u201cLes Experts Maison\u201d campaign \u2013 2014 Activity reports for the FVE and the Centre Patronal \u2013 Launch of Coca-Cola Life in Switzerland \u2013 Crisis communication \u2013 Accuray International event at CHUV. From January to March 2015, our agency has : supported upc cablecom,&nbsp;the leading&#8230;<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[35],"tags":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/posts\/987"}],"collection":[{"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/comments?post=987"}],"version-history":[{"count":11,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/posts\/987\/revisions"}],"predecessor-version":[{"id":5629,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/posts\/987\/revisions\/5629"}],"wp:attachment":[{"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/media?parent=987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/categories?post=987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ftc.ch\/en\/wp-json\/wp\/v2\/tags?post=987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}