{"id":11429,"date":"2025-04-29T10:34:22","date_gmt":"2025-04-29T08:34:22","guid":{"rendered":"https:\/\/www.ftc.ch\/nos-competences-au-service-de-votre-communication\/"},"modified":"2025-06-13T09:35:31","modified_gmt":"2025-06-13T07:35:31","slug":"expertise","status":"publish","type":"page","link":"https:\/\/www.ftc.ch\/en\/expertise\/","title":{"rendered":"Putting our expertise to work for your communication"},"content":{"rendered":"<h2>From strategy to crisis management, including the implementation of your day-to-day communications policy<\/h2>\n<p>At ftc communication, we leverage our expertise to build and protect your reputation and help you deliver successful projects. We partner with companies, public authorities, and organisations that wish to communicate clearly and effectively, whatever the circumstances. Our professional, integrated approach supports you at every level \u2013 from strategic planning to hands-on implementation \u2013 across various contexts in French-speaking Switzerland. <strong>Our key strengths: a multi-disciplinary team, deep regional roots, and an in-depth understanding of the communication challenges specific to French-speaking Switzerland.<\/strong><\/p>\n<h3>OUR SERVICES<\/h3>\n<p><a href=\"\/?p=523\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/strategy\/\">Strategy and consultancy<\/a><br \/>We help you identify and understand your communication challenges in a constantly evolving landscape and develop strategies and initiatives that keep you on course to achieve your objectives at the regional or French-speaking Switzerland level.<\/p>\n<p><a href=\"\/?p=519\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/content\/\">Content and publications<\/a><br \/>We create and deliver high-quality content for all your communication channels \u2013 both print and digital \u2013 aligned with your strategy and designed to engage your target audiences.<\/p>\n<p><a href=\"\/?p=1067\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/relations-medias\/\">Media relations<\/a><br \/>We help you build and maintain strong, constructive relationships with the media in French-speaking Switzerland.<\/p>\n<p><a href=\"\/?p=517\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/events\/\">Events<\/a><br \/>We design and manage events that strengthen your relationships with key stakeholders.<\/p>\n<p><a href=\"\/?p=11424\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/public-affairs\/\">Public affairs<\/a><br \/>We guide and support you in public and political communication initiatives at municipal, cantonal and national levels.<\/p>\n<p><a href=\"\/?p=1069\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/competences\/communication-de-crise\/\">Crisis communication<\/a><br \/>We help you anticipate risks and provide calm, strategic support in sensitive situations.<\/p>\n<p>We also offer bespoke training courses to strengthen your team\u2019s communication skills and professionalise your practices (media training, social media and more).<\/p>\n<h3>GOT A PROJECT?<\/h3>\n<p>Learn more about how we can support you on our <em>Expertise <\/em>pages above or <a href=\"\/?page_id=538\" data-mce-href=\"https:\/\/www.ftc.ch\/en\/contact\/\">contact us<\/a> for an introductory, no-obligation conversation. We\u2019re here to listen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From strategy to crisis management, including the implementation of your day-to-day communications policy At ftc communication, we leverage our expertise to build and protect your reputation and help you deliver successful projects. We partner with companies, public authorities, and organisations that wish to communicate clearly and effectively, whatever the circumstances. Our professional, integrated approach supports&#8230;<\/p>\n","protected":false},"author":22,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"template-competence.php","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.ftc.ch\/en\/expertise\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"ftc communication SA | Public relations - Lausanne, Geneva\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Putting our expertise to work for your communication | ftc communication SA\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.ftc.ch\/en\/expertise\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-04-29T08:34:22+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-06-13T07:35:31+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Putting our expertise to work for your communication | ftc communication SA\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/expertise\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/expertise\\\/#listItem\",\"name\":\"Putting our expertise to work for your communication\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/expertise\\\/#listItem\",\"position\":2,\"name\":\"Putting our expertise to work for your communication\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/#listItem\",\"name\":\"Home\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ftc.ch\\\/en\\\/#organization\",\"name\":\"ftc communication\",\"description\":\"Public relations - 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